Newspaper Next 2.0
Posted by Allan James Vestal on September 11, 2008
This session was apparently adapted from a conference presentation to newspaper veterans. Which made it interesting, but talk of profit margins and ad sellers’ profitability went a bit over the head of this J-school freshman. The speaker talked largely about the evolving role of newspapers as informational hubs for communities, and about new ways for papers to leverage the Internet to make money.
I plan to post some of the interesting case studies from this session. Back with more later, check Twitter in the meantime!
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