J-School Centennial Experience

The Centennial Celebration Online!

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Newspaper Next 2.0

Posted by Allan James Vestal on September 11, 2008

This session was apparently adapted from a conference presentation to newspaper veterans. Which made it interesting, but talk of profit margins and ad sellers’ profitability went a bit over the head of this J-school freshman. The speaker talked largely about the evolving role of newspapers as informational hubs for communities, and about new ways for papers to leverage the Internet to make money.

I plan to post some of the interesting case studies from this session. Back with more later, check Twitter in the meantime!


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