RJI Dedication

So walking to RJI, I’ll admit, I was confused. I had never seen this building before, where is it? What is exactly is this dedication about? Maybe it was my lingering fatigue from my two-day migrane I had that caused my confusion, but as I was walking, suddenly…Oh, yeah, that must be it…

Hundreds of people trickling in and out of the building, the futuristic, amazing architecture of the building in front of me, yeah this was probably it. I noticed the sign outside of it, Donald W. Reynolds Journalism Institute. Wow, okay so this is where I’m going to be studying journalism for the next for years? Not bad.

So what is this dedication going to be like? I had no idea. To be honest, it really just clicked in my head that this is the opening of this institute. Again, the fatigue taking over. So anyways, who are all of these people here? Looking around, I notice a lot of students, a lot of alumni, and a lot of people sitting in the front in chairs, who I assume are the celebrities and the important alumni we’ve been hearing about (later on I’ll find out that I’m right).

Right away I noticed the architecture and the structure of the building I was in. It was amazing: glass walls, glass podium, multiple levels, an upper level walkway, crisp, clean, newly painted, white walls. It’s very modern looking. You can also see the lower level, complete with dozens of new Mac computers. I am informed that this is the Futures Lab. It looks awesome. Just looking around is exciting.

The ceremony is pretty short. Dean Mills (Dean of Mizzou Journalism School) introduces everyone and gets the ceremony going. He used the “modern, light, open interior” to describe the hope and inspiration for RJI. The second speaker was actually the most inspirational for me. Lauren Zima (President of MU Journalism Scholars) spoke of her experience as a student and the ways they have paid off. She had just come back from a study abroad program also. Adult speakers are good, and in this ceremony they were fantastic, but Lauren really touched me because watching an actual student speak about how she was actually following her dreams, thanks to the J-School, gave me a lot of joy and excitement. She continued to talk about the new technology that will be available at RJI and that will make our J-School even better. Seriously, if you’re a J-School student, let me just tell you, you should be VERY excited to go here.

More speakers continued to come up. Pam Johnson (Executive Director of RJI) introduced a video featuring different people in the journalism world (who were all present, some also work here) who talked about their amazing goals to advance journalism, as technology is also advancing. They also talked about renewing the journalist creed for the new century. All of the goals they were talking about were basically revolving around changing journalism with the changing technology, and to use technology to figure out how people want to get their news.

After the video, the speakers kept getting bigger and better. First the Chancellor of MU came up, Brady Deaton. He said a quote that was my favorite throughout the entire ceremony. In regards to the new institute and all of us who will be roaming its halls, he said, “To whom much is given, much is expected.” And he is very right. Us journalism students need to step up, but with RJI I have a feeling it won’t be too hard or painful.

President Gary Forsee, Cheryl Walker, Mayor of Columbia Darwin Hindman, Governor of Missouri Matt Blunt, and finally Fred W. Smith all spoke with fantastic and exciting eloquence. As a teenager still, I get bored easy. And I can honestly tell you, they really were great speakers, not to mention these are very important people. After all spoke, Dean Mills, the Governor, and Fred W. Smith walked to right in front of where I was standing (I had no idea I had such a prime standing spot) to something covered in a black cloth. They unveiled it, a statue of Donald Reynolds, symbolizing the dedication of RJI. Now, the rush to the cooler of Tiger Stripe over in the corner!

Pretty darn cool, I must say. All of you J-School students should be extremely excited to come to RJI. I had no idea about it until I went to the dedication, so I imagine that none of you have even seen it yet. Trust me, though, it’s amazing.

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Best of the President’s Roundtable

Technology, communication, and journalism industry leaders convened in Jesse Auditorium Friday afternoon to discuss the futures of technology and journalism. The session, officially titled “Communication for a Digital Globe,” was taped by KETC/Channel 9 of St. Louis for future broadcast. University of Missouri System President Gary Forsee hosted the roundtable, and Russ Mitchell, BJ ’82, of CBS News moderated the discussion. The seven panelists were

• Carol Loomis, Senior Editor at Large, Fortune;
• Ralph de la Vega, President and CEO, AT&T Mobility;
• Sue Bostrom, Executive Vice-President and Chief Marketing Officer, Cisco;
• David Dorman, Chairman of the Board, Motorola, Inc.;
• Mark Hoffman, President, CNBC;
• Amy McCombs, President and CEO, Women’s Foundation of California;
• Dave Senay, President and CEO, Fleishman-Hillard.

Below are some of the best of the comments offered by these experts. (I say “some” because to capture all the great insights would be an impossible task.)

 

On the future of handheld wireless devices (Blackberries, iPhones, etc.):

“Devices will be more complex and yet simpler to use.” —de la Vega

“Technology evolves in step functions, not always smoothly.” —Dorman

“We have to have both the content and the devices together.” —Bostrom

“I think it’s (wireless communication) making the world smaller. It’s making the world more accessible.” —Hoffman

“If the market sees value in the new apps, they’ll survive.” —Hoffman

“If you build it, they will come, and they will find it.” —Hoffman

 

On the mainstream media:

“When I graduated, there was no such word as ‘convergence.'” —Mitchell

“The mainstream media have got their head out of the sand and have really started to move forward. … Look at where the elephants are dancing—and you want to make sure they’re dancing and not rushing at you. … I think we have a lot of those elephants at this table.” —McCombs

“There have been many times in history where (people said) the mainstream media would be dead. … I think none of it will die. I think all of it will change. There will be written word … on paper. There will be written word … on wireless devices.” —Hoffman

“I probably have my feet stuck in the mud of the mainstream media more than anyone else (on the panel), and I can tell you, we’re trying to slog out of it. … There’s always going to be a market for trusted information, but the question is who’s gonna pay for it.” —Loomis

“You will see our students inventing the future of journalism (at the new Reynolds Journalism Institute).” —audience member Dean Mills, dean of the Missouri School of Journalism

“Where the quality comes in is (in) the analysis, in the thorough discussion of what’s going on. … If we do let ourselves get away from that which is fundamental in journalism—and that is telling the story—we’re going to have a pretty boring society.” —Hoffman

 

On credibility:

“If you had to pick one thing, I think that’d be the one that you’d pick. … Credibility, which is quality, is at the center of every successful media (outlet).” —Hoffman

“Credibility, regardless of the medium you use, is important. … I think it is better … to just let the credibility sort itself out.” —de la Vega

“It’s the self-policing nature of the Internet.” —Bostrom

 

On citizen journalism:

“When I hear terms like ‘citizen journalist,’ it strikes me like ‘amateur physician.'” —Dorman

“I wonder if people are flocking to places of comfort, rather than places of tension, of dialogue.” —Senay

“The journalist today is engaged in a seminar and not in a one-way lecture anymore.” —McCombs

“Does it scare anyone that there are no gatekeepers? I know it scares me.” —Mitchell

“I can tell you I’ve been misquoted online as many times as I have in the traditional media.” —de la Vega

“The idea of the gatekeeper is very frightening. … The role of the journalist is really the curator, helping (the reader) to wander through the vast array (of information).” —McCombs

 

On future communications and interactions among people:

“It’s not about the power of physical connection, it’s about the human network.” —Bostrom

“Informing people, persuading people, and connecting people with people—that sounds like a great description of the Internet.” —Senay

“The market itself, the killer application, is still people talking to each other.” —Dorman

“I was talking to an 18-year-old who thought e-mail was passé.” —McCombs

 

Advice for current students in the J-school:

“Consider the mainstream media notion a pretty elastic notion.” —Senay

“This is a great time to be in school here. … Be the risk-taker and an entrepreneur.” —McCombs

“Journalism is going to be with us forever. … It’s gonna be more complicated. You’re gonna have to have all the fundamental skills. … It’s gonna get more complicated on one end, but it’s got to stay as pure as its ever been on the other.” —Hoffman

“The opportunity all of you have is to become an expert.” —Bostrom

“Don’t run away from the challenges. Inside every challenge is an opportunity.” —de la Vega

Dedication of the New Donald W. Reynolds Journalism Institute

Long before the start of the dedication ceremony, I bustle through the doors of the Reynolds Journalism Institute only to find myself bombarded with journalists, friends, family, and distant relations from all sides. The girl at the door gave me one of those tired smiles that have become such a rarity in the past few days. I guess the festivities have been wearing on her.

I, however, felt that surge of adrenaline akin to the start of the Mizzou football games, but on a different level. The excitement in the room was intoxicating. Mingling would be more accurately described as apologetically pushing and shoving to reach a place where I could see the podium as well as the then-covered Donald W. Reynolds bust.

Dean Mills, his face projected across the four plasma screens on the wall in the opening between the first floor and the Futures Lab below, began the ceremony with the exact time that had passed since the opening of the Missouri School of Journalism, down to the hour. Standing on this monumental day in the RJI, Mills pronounced it a “new institution for this century.” And indeed it should be.

After a significant list of the key players in the coordination, planning, and construction of the RJI, and after a few words from various leaders in Mizzou’s world of journalism, director of the Journalism Institute Pam Johnson introduced a video depicting five Donald W. Reynolds Fellows projects underway behind RJI doors.

Bill Densmore of the University of Massachussets-Amherst recognizes the Internet as a terribly convenient, though sometimes overall terrible, source of information. His goal in “The Information Valet” is to secure the internet for users, thus maximizing convenience as well as privacy. This work will sustain the credibility of journalism.

Margaret Duffy of the Strategic Communications department at MU found herself observing the youth market of today. With youth and young adults accessing information in such a different manner from even one generation before, Duffy plans to answer the question of why harness that information for the expansion of journalism.

Mike Fancher, retired president of the Seattle Times, chose to focus on the Journalism Creed. While the creed itself is upstanding even in today’s world, he admits to some new elements that desperately need to be added. These standards are the same for which the public holds journalists accountable, and an updating public has updated standards. Technology will find its way into the creed.

Jen Reeves has been “a pioneer in using non-traditional delivery sources…in order to deliver content,” claims the Centennial/Dedication Program. However, these non-traditional ways are used every day for the personal use of non-journalists. Jen sees, indeed takes part, in the use of these sources and has founded her own multimedia, multi-platform news hub which she calls SmartDecision08.com. This hub aims to push the collaboration of multimedia projects and the newsroom. This will ultimately expand the options of journalism and hopefully profits as well.

Jane Stevens came to MU from the University of California, Berkeley with specialization in science and technology. She plans to create what she calls “shells,” networks that encourage the collaboration of community members and journalists. Two current shells focus on ocean news and information and on child trauma. While the reporters serve as fact-checkers and viable sources, communities are able to use these shells as means to help address and solve issues.

Deputy Web editor of the Minneapolis Star Tribune Matt Thompson plans to make good use of the bane of all English teachers–Wikipedia. Tentatively called “Wikipedia-ing the News,” Thompson hopes to create a news base as extensive as Wikipedia, with more reliable sources: the very reporters who put the facts in circulation to begin with.

Chancellor Brady Deaton stood to congratulate Mizzou for the addition of its new building and to insist “to whom much is given, much is expected.” Journalism students working out of this state-of-the art building have greater commitments and responsibilities in store for them.

President Gary Forsee applauded the great accomplishment of the faculty and administration. Their leadership and skills have set Mizzou as a model for other universities. The RJI will “lead the journalism school to greater distinction.”

Words from the Board of Curators, Columbia Mayor Darwin Hindman, and Governor Matt Blunt are not to be shoved aside. All three spoke of the integrity and innovation that the RJI now stands for and the traditions that must be carried on by current and future journalism students.

Perhaps the most revered guest of all, though, was Fred W. Smith, Chairman of the Reynolds Foundation. The Alumni Center, dedicated in 1992, was the last building that Don Reynolds himself saw make its beginnings on the Mizzou campus. Smith shared heartwarming stories about Don’s attachment to MU, particularly the tigers, and his hope that the RJI would “perpetuate the entrepreneurial spirit” of Mizzou’s journalism students–the world’s finest.

Mr. Smith ended his speech to  a standing ovation on the part of the room that was not already standing. Dean Mills took the opportunity to invite everyone to watch the unveiling of the bust, and so ended the dedication. Alumni then adjourned to share in some of their favorite MU-famous Tiger Stripe ice cream and to continue talking and networking.

The Centennial’s Closing Ceremony at 8pm would be a bittersweet farewell for some, but the mark of a new beginning for all.